EMAIL MARKETING WORKSHOP

This interactive workshop will introduce you to email marketing campaigns and automated processes to make growing your business easier. It will assist you to be compliant with Australian legislation when communicating by email and help you identify practical ways you can grow your client list using Mailchimp. This workshop covers how to set up your account, creating an audience list, how to segment your audience using tags, creating your first newsletter – templates and content, how to create an automation and setting up a landing page to capture new leads. This workshop is for small business operators ready to gain a competitive advantage by using email marketing. Presented by the WA Small Business Development Corporation and Business Station.